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Do you ‘ really get’ what Facebook is all about? Many don’t. I didn’t either for a long time. The problem is if you don’t, you’ll also have no idea how to make Facebook work for your network marketing Internet business.

Get Ready to Party…

Quite simply, at its most basic level Facebook is just like a huge party.

By party I  mean any large gathering where people meet to socialize, so not necessarily a party in the traditional sense.

There are people on Facebook from all countries, backgrounds and cultures, all with their own agenda for being there.

To be successful, reveal who you are as a person, then interact with others so that you can find like minded people with whom to connect.

Some will like you enough and when a connection is established there’s a very good chance they will ask what you do, exactly as this would happen at any social gathering.

In the the same way you would not walk up to someone at a party and start telling them what you do or worse still why they must join you in your ‘time sensitive, just released, ground floor opportunity’, so this kind of behavior should be avoided at all costs on Facebook too.

What Kind of ‘Party Animal’ are you?

In other words, what are your socializing habits?

What is the most natural way for you to interact with people, generally and specifically when you find yourself in large crowds?

Knowing what your natural style is when you communicate with others in this kind of environment could well help you to know how to get the most from Facebook too.

Are you a ‘Mass Influencer’?

This is the type that can mobilize huge groups of people to leave one party and go to another in a matter of minutes.

They are usually well known and liked by many. They are leaders with a lot of presence and they prefer and are able to connect with a lot of people at any one time.

If this describes you, then you will want to find ways of marketing to the masses on Facebook. Marketing that includes Facebook advertising and using SEO within the platform to reach as many people as you can.

Are you an ‘Individual Influencer’?

These types are completely the opposite in nature. They prefer to steadily and consistently move through the crowd networking one-on-one as they go.

They can be ‘influencers’ too but they get more from working at a more personal level with others, establishing deeper  and often longer lasting relationships with them.

They are also leaders and are well liked by the people they interact with but they are probably known by less people than the first type I spoke about.

If this describes you then all you need to do on Facebook is strike up a conversation one at a time with people. It’s as simple as that.

Don’t concern yourself with doing all the things that others might be doing but which feel quite unatural for you to do, like trying to get all your friends to attend your webinar, even if it is free. Be true to who you are.

This is the way I network at parties and because I know how to do it, I can work through a lot of people this way. It just takes practice.

Are you neither of these?

There is third group. These are the shy, ‘wall flower types’ at parties. They  are often alone and not speaking to anybody. It’s not that they don’t want to, they just feel that they can’t for some reason.

If this describes you then I want you to know that you’re going to find network marketing very frustrating because being successful will depend on doing something that does not come naturally to you…… yet.

Our job is to be leaders and speak to as many people as we can. You don’t have to be a loud, mass influencer, but speak to people you must.

It is possible to change. It starts with acknowledging that this is how you behave, deciding to change because it’s important enough to you and then taking it one step at a time, remembering to be kind to yourself as you go.

Understanding yourself , knowing how you behave and calling on your strengths and developing these is the key to being personally successful in business no matter what it is you’re doing.

So what kind of party animal are you? You may even be a bit of both. What works for you on Facebook? Let me know by leaving a comment and please share this post with your social network followings if you believe they will find it valuable. Thank you.

My goal?  Helping you achieve yours.

Post Image: Michaela Maslarska

Technorati Tags: internet business, Network Marketing